Kelsey Vrooman

Kelsey Vrooman

Partner and Co-Founder

Mission & Data

Kelsey Vrooman is a co-founder and partner of Mission & Data and a designer of NBOA’s HR Dashboard tool. Her data models and integrated dashboarding systems have been implemented in membership organizations and independent schools in the U.S. and abroad. In her previous director role at the National Association of Independent Schools, Vrooman managed the design of Market View, a market data visualization tool, and partnered with the E.E. Ford Foundation and NBOA on development of the Composite Financial Index. Vrooman is also a co-founder of the Association of Technology Leaders in Independent Schools. She has been a trustee and board officer for independent schools and organizations that serve the community, a director of educational technology, an instructional coach and a faculty member. She was recognized as an NAIS Teacher of the Future and holds degrees from Trinity University and Columbia University.

Online Courses

Past Webinars

  • Enrollment Forecasting as a Strategic Financial Tool This item is protected

    May 8, 2026
    This webinar presents a strategic approach to enrollment forecasting that blends the enrollment team’s relational insights with financial analysis and data modeling. Learn how to strengthen projections using internal data alongside external signals.
  • There's More Room for Change Than You Think This item is protected

    April 24, 2026
    To stay competitive in today’s educational landscape, independent schools should modernize spaces by aligning with evolving pedagogical trends and technology advancements. Learn how existing spaces can be transformed to better serve a campus community.
  • Effortless Efficiency: Payroll to Performance This item is protected

    April 13, 2026
    Efficiency is paramount through the entire Human Resources function. In this webinar, HR leaders and business officers will explore how to streamline workforce management from payroll processing to performance evaluation.
  • Mission (and Margin) Possible: Leveraging Campus Assets This item is protected

    March 30, 2026
    From summer programs and rentals to strategic partnerships, schools can unlock new income streams. This webinar explores practical strategies to maximize underutilized assets, assess operational readiness, and design sustainable initiatives.
  • Blending Respect and Efficiency in the Business Office This item is protected

    February 20, 2026
    Join members of NBOA’s volunteer Human Resources Council for a practical discussion on strategies to safeguard your working hours without compromising collegial relationships —all while saving time.

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