Enrollment Forecasting as a Strategic Financial Tool

Enrollment volatility is one of the greatest risks to financial stability in schools. Because enrollment drives the budget, business officers must move beyond passive recipients of enrollment projections and become active, strategic partners in shaping them. This webinar presents a strategic approach to enrollment forecasting that blends the enrollment team’s relational insights with financial analysis and data modeling. Learn how to strengthen projections using internal data (such as pipeline trends, attrition history) alongside external signals (such as competitor movement, demographic forecasts). We’ll also explore how to collect and interpret primary data from prospective, current and withdrawn families to better understand enrollment drivers.

Learning Objectives:

• Gain practical tools and strategies to support more collaborative, data-informed enrollment planning that will ensure school budgets are built around realistic enrollment assumptions.
  

Pricing

Members: Free
Nonmembers: $125.00

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Credit Information

Presenter

Brenda Stonecipher

Owner

Stonecipher Consulting Group

Brenda Stonecipher is the owner of Stonecipher Consulting Group, which helps independent schools and other nonprofit organizations with strategic, financial and operational management support to ensure they are able to fulfill their missions. Stonecipher possesses three decades of financial and executive leadership experience in education, healthcare, arts administration and government. She has served as the CFO, executive director and interim head of school for several nonprofit organizations. She was also elected five times and held office as a City Councilmember in Everett, Washington for 20 years. Stonecipher is a certified public accountant and holds a bachelor’s degree from the University of Washington and a master’s degree in business from the UW Foster School of Business.